“In my opinion, the most important question to ask is, you go on the floor of, like, my old job, SpaceX or Tesla or Apple or Google, any of these hardware companies, and you ask the PCB designers, are you using any automation right now? What are you doing today to design the board?
And they’re not. Right? So the way I see it is nobody’s captured this market yet. Nobody solved it.
It’s all up for grabs.
How do we compete with these big companies? We have to get first to these customers and give them something that they can actually start to use.”
Sergiy Nesterenko in Trace Talks EP 7 on automating PCB layout